Imprint – YAK

Imprint / Privacy Policy

The responsible party in terms of data protection laws, in particular the EU General Data Protection Regulation (DSGVO):

YAK Advertising Agency
Landstraßer Hauptstraße 88/23, 1030 Wien

Fischer & Fischer GmbH
Commercial register number: FN 89686 t
UID-Nummer: ATU15725204
EORI-Nummer: ATEOS1000089850

Your rights as a data subject

You can exercise the following rights at any time by contacting our data protection officer using the contact details provided:

Information about your data stored by us and its processing (Art. 15 DSGVO),
Correction of inaccurate personal data (Art. 16 DSGVO),
Deletion of your data stored by us (Art. 17 DSGVO),
Restriction of data processing, if we are not yet permitted to delete your data due to
legal obligations (Art. 18 DSGVO),
Objection to the processing of your data by us (Art. 21 DSGVO) and
Data portability, if you have consented to data processing or have concluded a contract with us (Art. 20 DSGVO).

If you have given us your consent, you can revoke it at any time with effect for the future.

You can lodge a complaint with a supervisory authority at any time, e.g. with the competent supervisory authority of the federal state in which you reside or with the authority responsible for us as the responsible body.

A list of supervisory authorities (for the non-public sector) with addresses can be found at: https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html.

Collection of general information when visiting our website
Type and purpose of processing:

When you access our website, i.e., if you do not register or otherwise submit information, information of a general nature is automatically collected. This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your Internet service provider, your IP address, and similar information.

It is processed for the following purposes in particular:

Ensuring a problem-free connection to the website,
Ensuring smooth use of our website,
Evaluating system security and stability, and
Optimizing our website.

We do not use your data to draw conclusions about your person. Information of this kind may be anonymized and statistically evaluated by us in order to optimize our website and the technology behind it.

Legal basis and legitimate interest:

Processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website.

Recipients:

The recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.

Storage period:

The data will be deleted as soon as it is no longer required for the purpose for which it was collected. For data used to provide the website, this is generally the case when the respective session has ended.

Provision mandatory or required:

The provision of the aforementioned personal data is neither legally nor contractually required. However, without the IP address, the service and functionality of our website cannot be guaranteed. In addition, individual services may be unavailable or restricted. For this reason, objection is excluded.

Use of Google Analytics

If you have given your consent, this website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA (hereinafter: “Google”). Google Analytics uses “cookies,” which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website will generally be transmitted to and stored by Google on servers in the United States. However, due to the activation of IP anonymization on these web pages, your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

For more information on terms of use and data protection, please visit https://www.google.com/analytics/terms/de.html and https://policies.google.com/?hl=de.

On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website activity and internet usage to the website operator.

The data sent by us and linked to cookies, user IDs (e.g., user ID) or advertising IDs will be automatically deleted after 14 months. Data that has reached its retention period is automatically deleted once a month.

Withdrawal of consent:

You can prevent tracking by Google Analytics on our website by clicking on this link. This will install an opt-out cookie on your device. This will prevent Google Analytics from collecting data for this website and for this browser in the future, as long as the cookie remains installed in your browser.

You can also prevent the storage of cookies by adjusting your browser software settings accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: Browser add-on to deactivate Google Analytics.

Use of script libraries (Google Web Fonts)

In order to display our content correctly and in a graphically appealing manner across browsers, we use “Google Web Fonts” from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter “Google”) to display fonts on this website.

Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/.

Embedded YouTube videos

We embed YouTube videos on our website. The operator of the corresponding plugins is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA (hereinafter “YouTube”). YouTube, LLC is a subsidiary of Google LLC, 1600 Amphitheatre Pkwy, Mountain View, CA 94043, USA (hereinafter “Google”). When you visit a page with the YouTube plugin, a connection to YouTube servers is established. YouTube is informed which pages you visit. If you are logged into your YouTube account, YouTube can assign your surfing behavior to you personally. You can prevent this by logging out of your YouTube account beforehand.

When a YouTube video is started, the provider uses cookies that collect information about user behavior.

Further information on the purpose and scope of data collection and its processing by YouTube can be found in the provider’s privacy policy, where you will also find further information on your rights in this regard and settings options for protecting your privacy (https://policies.google.com/privacy).

Withdrawal of consent:

The provider does not currently offer a simple opt-out or blocking option for data transmission. If you want to prevent your activities on our website from being tracked, please revoke your consent for the relevant cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to use our website or only to a limited extent.

Google AdWords

Our website uses Google conversion tracking. Google AdWords services are operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you have reached our website via an advertisement placed by Google, Google AdWords will place a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google.

If the user visits certain pages on our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.

For more information about data processing by Google, please refer to Google’s privacy policy: https://policies.google.com/privacy. You can also change your personal privacy settings in the privacy center there.

Revocation of consent:

Use of Google Remarketing

This website uses the remarketing function of Google Inc. The operator of Google Remarketing services is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter “Google”).

The function serves to present website visitors with interest-based advertisements within the Google advertising network. A so-called “cookie” is stored in the website visitor’s browser, which makes it possible to recognize the visitor when they visit websites that belong to the Google advertising network. On these pages, visitors may be presented with advertisements that relate to content that the visitor has previously viewed on websites that use Google’s remarketing function.

For more information about data processing by Google, please refer to Google’s privacy policy: https://policies.google.com/privacy. There you can also change your personal privacy settings in the Privacy Center.

Withdrawal of consent:

The provider does not currently offer a simple opt-out or blocking option for data transmission. If you want to prevent your activities on our website from being tracked, please withdraw your consent for the relevant cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to use our website or only to a limited extent.

SSL encryption

To protect the security of your data during transmission, we use state-of-the-art encryption methods (e.g., SSL) via HTTPS.

Information about your right to object under Article 21 DSGVO
Right to object in individual cases

You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Article 6(1)(f) DSGVO (data processing based on a balancing of interests); this also applies to profiling based on this provision within the meaning of Article 4(4) DSGVO.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves to assert, exercise, or defend legal claims.
Recipients of an objection

Changes to our privacy policy

We reserve the right to amend this privacy policy so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, e.g. when introducing new services. The new privacy policy will then apply to your next visit.